Personal Blog of ChiQ Montes » coke http://chiqmontes.com Journey to an Awesome Life Fri, 13 Apr 2012 23:15:34 +0000 en-US hourly 1 http://wordpress.org/?v=3.4.2 Push The Button Coca-Cola Happiness Truck http://chiqmontes.com/push-the-button-coca-cola-happiness-truck/ http://chiqmontes.com/push-the-button-coca-cola-happiness-truck/#comments Sat, 19 Mar 2011 05:53:11 +0000 ChiQ http://chiqmontes.com/?p=78 Filipinos indeed are happy and appreciative people and seeing this Coca-Cola Happiness Truck Marketing Campaign Video really proves that. This “Coca-Cola Happiness Truck” is a brilliant idea since it associates the brand with spreading happiness. A big PUSH button on the back of the truck using the Vending Machine concept gives away bottles of coke and random merchandise across with each press.

Coca-Cola truly knows how to make people Happy!! :)

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